Traditionally, The Devil was a symbol for Everything Evil; we're not living in the dark ages no more and more recently the symbol has been used to mock others. A nice example is the 'Dunhill Devil', or 'Tweenie Devil', first used as a mascot for the Tweenie car that was sold by Alfred Dunhill for a short period around 1913. The Tweenie Devil was mounted at the back of the car, facing backwards, conveying the message " Up Yours!" to anyone chewing the dust. For that reason, it is perfectly fine to stick it on the mudguard of your motorbike; we expect to see a lot of them fitted to Nortons!
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